My favorite 90 year old Elizabeth R - Watch Elizabeth at 90 - A Family Tribute Thursday 9pm ( GMT) BBC1

http://www.filmon.com/tv/bbc-one  Thursday 9pm  GMT BBC A Family Tribute BBC1

Family portrait shot by Annie Leibovitz shows first nonagenarian monarch surrounded by her five great-grandchildren and two youngest grandchildren

 The Queen with her great-grandchildren and two youngest grandchildren, from left to right: James, Viscount Severn and Lady Louise, Mia Tindall, Princess Charlotte sat on the Queen’s lap, Savannah Phillips, Prince George and Isla Phillips.

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 The Queen poses in the private grounds of Windsor Castle with four of her dogs Willow (top right), Vulcan (top left), Candy (bottom right) and Holly (bottom left). 

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 In this official photograph, Queen Elizabeth II is pictured with her daughter, princess Anne, in the White Drawing Room at Windsor Castle on 20 April 2016. 

Celebrations are taking place around the country on the day the Queen turns 90.

Crowds lined the streets in Windsor as the monarch took part in a walkabout, and royal gun salutes have been fired from each of the UK's capital cities.

The Prince of Wales recorded a special radio broadcast for the day, in which he read an edited passage from William Shakespeare's Henry VIII.

On Twitter, the Queen thanked senders of "#HappyBirthdayYourMajesty" tweets.

In another tweet, the Queen said: "I send my best wishes to those who are celebrating their 90th birthday... on this shared occasion, I send my warm congratulations to you."

The Queen, who was accompanied by the Duke of Edinburgh during her tour in Windsor, was presented with a birthday cake at the Guildhall by the Great British Bake Off champion Nadiya Hussain, who had created an orange drizzle cake with a butter cream and marmalade filling.

The monarch unveiled a plaque marking The Queen's Walkway - a 6.3km trail that links 63 significant points in Windsor.

The trail was designed to recognise the moment on 9 September 2015 that the monarch broke the record held by her great-great-grandmother Queen Victoria, by being on the throne for 63 years and seven months.

Later on Thursday, the Queen will light symbolic beacons in Windsor.

On the scene

This was, in many ways, an ordinary working day for the Queen. Unveiling a plaque, meeting flag-waving members of the public on a walkabout, being presented with a bouquet of flowers - these are things she has done thousands of times. But the crowds weren't going to let her forget that this day, her 90th birthday, was something out of the ordinary.

Some had been waiting for hours - some for days - to catch a glimpse of the Queen on the day she became the nation's first-ever nonagenarian monarch.

The crowds were 10 deep in places, with locals from Windsor desperate to see their regal neighbour standing alongside those from Canada, America and Japan. They came wearing Union Jack ties and wigs, and tights embellished with crowns.

As the Queen and Duke of Edinburgh walked the short distance from Windsor Castle, a spontaneous rendition of Happy Birthday rang out - and it wouldn't be the last.

"Oh, I can see her!" someone shouted out, spotting a glimpse of her lime green hat.

There were three cheers for the Queen and excited applause as she passed the crowds on her way to the Guildhall.

One woman who has lived nearly as long as the Queen summed up the atmosphere. Gwen Tarr, 88, who says she is "Windsor born and bred", said: "It was so lovely. I just wanted to celebrate the day with her and wish her a happy birthday - and many more birthdays to come."

Most of the gun salutes were due to be 21 shots - the standard royal gun salute - at locations including Hillsborough Castle, Cardiff Castle, and Edinburgh Castle.

In London, the King's Troop Royal Horse Artillery staged a 41-gun salute at midday in Hyde Park. And the Honourable Artillery Company fired a 62-gun salute across the Thames from the Tower of London at 13:00 BST.The Queen and the Duke of Edinburgh travelled the streets of Windsor in an open top Range RoverThe Queen met well-wishers in WindsorThe Queen was presented with a birthday cake at the Guildhall in Windsor by the Great British Bake Off champion Nadiya Hussain

Prime Minister David Cameron said the Queen had been "a rock of strength for our nation" and the Commonwealth, as he and fellow politicians paid tribute in the House of Commons.

Mr Cameron said: "Her Majesty The Queen has lived through some extraordinary times in our world.

"From the Second World War... to the rations with which she bought the material for her wedding dress.

"From presenting the World Cup to England at Wembley in 1966, to man landing on the moon three years later.

"From the end of the Cold War to peace in Northern Ireland.

"Throughout it all, as the sands of culture shift and the tides of politics ebb and flow, Her Majesty has been steadfast - a rock of strength for our nation, for our Commonwealth and on many occasions for the whole world."The Queen was presented with flowers from the crowd in WindsorPeople from Windsor, Canada, America and Japan cheered the Queen in WindsorThere was a gun salute at Edinburgh Castle

The reading by Prince Charles, which has been broadcast by the BBC, is an extract from a speech by Archbishop Thomas Cranmer to King Henry VIII after the birth of the future Queen Elizabeth I.

Earlier, a photograph was released showing the monarch with young members of the Royal Family.

The image, one of three taken by celebrity photographer Annie Leibovitz, shows the Queen surrounded by her five great-grandchildren and her two youngest grandchildren.

The other Leibovitz photographs show the monarch walking in the grounds of Windsor Castle with four of her dogs and sitting with her daughter, the Princess Royal.The Queen with her great-grandchildren and youngest grandchildren. From left: James, Viscount Severn; Lady Louise Windsor; Mia Tindall (holding the Queen's handbag); Princess Charlotte; Savannah Phillips; Prince George and Isla PhillipsThe Queen on steps at the rear of the East Terrace and East Garden with her four dogs, her corgis Willow and Holly and dorgis Vulcan and CandyOne of the pictures is an informal shot of the Queen with her daughter, Princess Anne

The image of the Queen with the young royals was taken in the Green Drawing Room, part of Windsor Castle's semi-State apartments just after Easter.

In it, the Queen - in the tradition of royal portraiture - holds her youngest great-grandchild Princess Charlotte, who is 11 months old, in her arms.

Also appearing in the image is two-year-old Prince George, Zara Phillips's two-year-old daughter Mia Tindall, who holds the Queen's famous black handbag, and Peter Phillips's daughters Savannah, five, and three-year-old Isla.

The Queen is also joined by the two youngest of her eight grandchildren - the Earl and Countess of Wessex's children - James, Viscount Severn, eight, and Lady Louise Windsor.

Queen's 90th: What's happening and when?Monarchy fans were out early in Windsor, waiting for the Queen's walkabout

21 April - The Queen will unveil a plaque on Windsor's Queen's Walkway, before lighting the first of a chain of beacons. Gun salutes will also be held across the UK

12-15 May - Celebrations featuring hundreds of horses and performers in the grounds of Windsor Castle

10 June - A national service of thanksgiving at St Paul's Cathedral

11 June - The annual Trooping the Colour at Horse Guards Parade

12 June - The Queen will host a street party for 10,000 people in the Mall

In the evening the Queen will be accompanied by Prince Philip, the Prince of Wales, and the Duchess of Cornwall, as she lights the first of more than 900 beacons across the UK and the world to mark her birthday.

Members of the Army cadet force will take beacons to the top of the highest peaks of England, Scotland, Wales and Northern Ireland.

Some of the beacons will be specially-built gas-fuelled structures, while others will be traditional bonfires or braziers on top of tall wooden posts.Well-wishers gathered in Windsor ahead of the Queen's walkaboutBBC correspondent Christian Fraser spotted a London Underground tribute to the Queen at just the right momentThese fans travelled to Windsor from Wales

To coincide with the Queen's birthday, the largest exhibition of the Queen's clothes and accessories ever shown in Scotland will open at the Palace of Holyroodhouse later.

The display has been selected to cover the Queen's life and reign, and includes evening and day wear.nThe largest exhibition of the Queen's clothes and accessories ever shown in Scotland will open at the Palace of Holyroodhouse

On Friday, US President Barack Obama and First Lady Michelle Obama will be joining the Queen for lunch at Windsor Castle.

Every year the Queen celebrates two birthdays, with her actual birthday on 21 April and her official birthday on a Saturday in June.

Celebrations of her official birthday this year take place from 10-12 June.

The Prince of Wales's reading from Shakespeare was broadcast at 07:20 GMT (08:20 BST) on BBC World Service radio and at about 08:40 BST on BBC Radio 4's Today programme

Queen Elizabeth II at 90

The Queen has been married for 68 years, longer than any other British monarch

Her coronation was the first to be televised and was watched by over 20 million people in the UK

There have been 12 UK prime ministers, seven Archbishops of Canterbury and seven Popes during her reign

She has sat for more than 130 official portrait paintings

During her reign, she has visited 117 countries, travelling more than a million miles

In 2012 she became the second British monarch to celebrate a diamond jubilee, and in 2015 became the UK's longest reigning monarch

.Lights, camera, action.Live Broadcasting.... Marketing and Getting Attention on Facebook

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It will now be super easy for anyone to create their own livestream, and Facebook CEO Mark Zuckerberg says that he wants people to use Live to "feel connected in a more personal way," whether they're letting distant friends tune into a celebration virtually or getting abehind-the-scenes peek into the life of some celebrity.

But Live also has some important implications for Facebook's business.

For one, it helps Facebook plug into the sense of immediacy that it hasn't really mastered until now.

With Snapchat, you need to check your friends' Stories before they disappear. Twitter lets you follow live commentary around events. Live is Facebook's way of giving you reason to open the app at certain times, instead of just when you're waiting in line or procrastinating. The desire to tune into something as it's happening will keep you coming back.

As advertisers continue to shift more of their TV-ad budgets online, Facebook has put a big emphasis on video generally. And although Facebook hasn't rolled out a way to make money from Live videos yet (and has even been paying creators to make them), the sense of immediacy and hyper-engagement that comes with watching and responding to a stream in real time makes live video even more valuable to brands.

Snapchat's already started using ephemerality and context to its advantage, charging advertisers big bucks to sponsor its "Live Stories," or pay for its sponsored Lenses and geofilters.
Mitigating 'context collapse'

Facebook's emphasis on Live video may also help reverse a trend of users sharing less personal original content, a phenomenon that employees call "context collapse" internally,according to Bloomberg.

"Original broadcast sharing" on Facebook was down 21% year-over-year in mid-2015, according to leaked documents seen by The Information's Amir Efrati, who also reports that the social network found this trend worrisome enough to set up a team in London dedicated to reversing it, through various methods including algorithm tweaks that favor personal posts over links and more prompts for people to write statuses.

In other words, people aren't sharing as many baby pictures or personal updates as they used to, and that could undercut the reason Facebook became popular in the first place.

But if lots of people decide to give Live a whirl and post their own streams, original sharing could get a big boost.

Recent research from Cowen shows that people who watch Facebook videos watch videos featuring their friends and family the most (the entertainment and news-content categories ranked second and third), so there seems to be a desire there from users to see more of it.

So Live video checks a lot of boxes for Facebook: It pulls in users, keeps them coming back, encourages them to post more original content, and gives Facebook a big runway for new advertising dollars.Lights, camera, action.

The Sins of Content Marketing that are Deadly and should be avoided.

Sin No. 1: Using your content to advertise products

This is the biggest sin that many brands are committing. Content marketing is not about selling. In fact, it’s barely about marketing. It’s about giving your brand a voice and personality. If you choose to become your own publisher, ignore your fundamental marketing instincts. They won’t help you. Rather, look at the undertaking as a long-term investment like social media. Brands that “sell, sell, sell” on social are not popular. But brands that communicate, engage, and have a tone on Facebook and Twitter are very popular. Leave the sales pitch at the office.

Sin No. 2: Trying to do it all by yourself

Think you can just wake up one day and decide to become a publisher? Wrong. This is a deadly sin you need to avoid. You can’t do it all yourself, and if you try you’ll just end up making redundant mistakes that could have easily been avoided if you looped in the proper partners. How are you going to serve content consistently? There are technology companies that can help you, and bringing in content creators is a key step in establishing a strong voice right out of the gate.


Sin No. 3: Losing sight of what you actually know

Branded content creation (much like any kind of content creation) is about informing your audience. In order to do that, you need to have information that your audience doesn’t possess. What better place to start than your own company’s area of expertise? When starting out, don’t throw a wide net for subjects you plan to cover; you’ll only end up losing sight of what you’re actually good at. Focus first on areas that you have an authority in. Establish your brand as a leader in your own wheelhouse. When enough time passes, branch out. Don’t try to be good at everything right off the bat.

Sin No. 4: Recycling content onto platforms that don’t make sense

Don’t be lazy when it comes to content marketing. Every platform is different and each one requires tailor-made content. One of the biggest sins in this space is the practice of recycling material, especially to places that don’t make sense. A lot of content on social media only works there, just as a lot of your website content would not work in other places. Customizing content for each platform and network is a key to success.

Sin No. 5: Not understanding how high the bar is

It’s easy to create content. So easy, in fact, that practically everyone is a content creator these days. The biggest downside for creative people in today’s hyper-digital world is that it has created hyper-clutter. Consumers have countless options for taking in entertainment and journalism. You need to know what you’re up against. What’s the best way to compete in this environment? Understand your competition and focus on the exceptional quality of what you create, not the sheer quantity.

Sin No. 6: Not establishing a distinct personality

Content marketing isn’t strictly about clicks or impressions. Mainly, your efforts are geared toward establishing a clear brand voice and identity. The tone and make-up of your content will tell your audience who you are. The content marketing undertaking is about growing a personality for your brand. The most successful brands are not faceless entities. Good or bad, each big company has an identity held by the public. Quality content will help put a good face on yours.

Sin No. 7: Allocating a small budget to your content marketing (not going big)

Lastly, go big or go home. Content marketing is like social media marketing. It’s not a one-off experiment that you can just try. For many brands, a lame attempt in these waters would be devastating. In other words, there’s no such thing as “a little bit of content marketing.” If you decide to go down this road, be prepared to pump major bucks into it. Content marketing is like having a child. You will need to feed and take care of it for years to come, so make sure you’re adequately investing time and capital.